Nature App

Exploration of Nature

Project Details

Tasks:
UI/UX, Branding, Graphic Design

A client approached Ockupy to design a nature exploration app. "Nature App" allows users to take pictures of animal/plant species they may or may not know and gain insight of their biology. This was a great experience for users of all ages to learn more about their surroundings. Client wanted to have an overall app to procure investors to develop this app.

My team and I researched competitor apps to see other possibilities of redesigning a better app. They interviewed users of other competitors' apps to understand the pros and cons. Wireframes to high-fidelity to basic mock-ups were created and explained thoroughly to the client. I led the design team for the branding and UI designs. Upon the final deliverable for the client, we presented the brand and UI/UX guidelines along with a mid-fidelity live user flow mock-up of the app.