Project Details

An interactive, engaging microsite was requested to educate audiologists on Oticon's hearing aid product line and key details.

High-Fidelity Designs

Close collaboration with a developer brought the high-fidelity designs to life, implementing subtle animations like bouncing hearing aids to enhance engagement. Overall, the final experience effectively highlighted products for the hearing professional audience with only minor client revisions needed.

Project Details

Monthly emails targeted age demographics with risk-free trial offers and product promotions. A/B testing across different groups optimized for generating qualified leads.

Project Details

For the campaign, DXagency produced a landing page, media ads, and newsletters to raise awareness of Oticon's new product. The creative branding was provided by the Oticon team, and I oversaw the design of the overall campaign project.

High-Fidelity Designs

I designed a landing page using the creative provided by Oticon's team. The page features small interactions and animations such as fading circles and animated numbers as the user scrolls down. The form on the right column also follows down the page to encourage users to sign up for more information.